Outreach tips

The Church Outreach Lab has some interesting comments and useful web page content tips. It also accepts tips and comments from varied churches. Here are a few:

• Keep it very simple. Our brains break complex information into small bits before moving them to long-term memory. So make your communications literally more memorable — simply "keep it simple".
• Most church newsletters are horrendous. For more tips about newsletters , see Avondale Pattillo UMC's special training section. Does your church newsletter look "old school" and out of touch with the modern world?
• Make Sunday worship bulletins seeker-simple. If you truly believe in outreach, make your worship bulletin simple for a seeker to understand. For example, get rid of ancient terms such as Introit, Gloria Patri, Postlude, and the like.
• Hold special events that emphasize your "brand" -- what your church is really all about.
• Communicate by email and the web plus traditional means. Hold some "meetings" or pre-meeting discussions by email. Keep the membership up on late-breaking news by email. Let members receive publications via email. Have a web presence that's more than an online brochure.