Saturday, February 20, 2010

Making websites that are evangelistic

Websites offer us incredible power to share the Good News. But to make use of this potential, we must understand
these six issues:
  • The nature of the Internet -- It is a pull medium.
    • There is no automatic audience for any website.
    • There are only three ways that someone will find a site:
      • using a search engine
      • following a link from another website
      • by a personal recommendation – in an email, on a contact card, in print, TV/radio etc.
    Read more ...

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