Thursday, June 22, 2006

Web myths lead to church decline?

The World Wide Web is changing the world and the way we live in it, including our religious lives. "... those companies and organizations not ready for it are dying as predicted," says a CNN article today.

Many studies show an ever-increasing use of the Web both by religious organizations and individuals and by those seeking spiritual information, direction, or advice. Yet, some churches today disdain the web. Why? Some misconceptions may be at work:

  • Myth: It's only for geeks and kids.
    Fact: With millions of people using the web and many more each day, it's no longer the nerdville that it used to be. Soccer Moms are using the web. Seniors communicate with email and get online news and information. Clubs and organizations have their own web sites and email groups.
  • Myth: A web site costs too much to host.
    Fact: Any United Methodist church can get a small (5MB) web site free from the General Board of Global Ministries. Microsoft offers a free 30MB web site and your own domain name. Google offers a free 100MB web site. Blogger offers a free Blog. Flickr offers free online photo storage. Cost is no excuse.
  • Myth: A church web site is a low priority because it doesn't help "the bottom line".
    Fact: First, a church should not get preoccupied with money, the root of all evil. Secondly, A church needs to minister to all its members, their local community, and "to the ends of the earth". A site on the World Wide Web fills that broad mission need.
  • Myth: We don't have any web developers at my church.
    Fact: With free Microsoft and Google type web sites, setting up and maintaining a web site is very simple. You can have a good look and great content without any knowledge of web design. Next excuse?
  • Myth: It takes too much time.
    Fact: Your church web site can be simple or complex. Use the time available to set how complex you get. Start simple, then add more pages. The web is too important to ignore. As more people use the web to locate churches and even "preview" a prospective one to visit, church web sites will become even more critical. A visitor to our church this past year said he checked out our entire web site before deciding to visit.

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