Thursday, March 09, 2006

Church Newsletters by email?

There are both pluses and minuses to sending the church newsletter by email. An article at UMC.org deals with E-newsletters.

Among the pluses:
  • Fast! It arrives oh so much sooner than the USPS mail (not so affectionately called "snail mail" by some)
  • Convenient. You can read it electronically or print it out and read the "hard copy".
  • Reduces mailing costs.
    -- This is maybe an advantage -- your church may need to mail a minimum number of newsletters to get a price break from USPS.
Some minuses:
  • Some people don't have computers (the percentage is declining, but not zero).
  • Some people even with computers just prefer to get their "normal" hard copy mailed to them. So even if you email most, you should offer a printed copy to any members that want it.
  • If your church does not already maintain a list of members' email addresses, you'd need to dedicate a bit of time to doing just that.

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